When you seriously want to buy a house, the practice of visiting open houses is not a bad way to start. But it's doubtful you'll succeed in finding a home this way. Nevertheless, it's a ...
... to learn how to buy a house. Exploring various neighbourhoods and open houses will provide the opportunity to zero in on a specific area or neighbourhood. And seeing lots of homes up close and personal will help clarify your particular wants and needs.
You'll be able to check out various home styles, sizes, floor plans, features and price ranges. You'll get to know what your money may buy. It'll also give you a chance to meet and question more than one real estate agent.
But remember - the attending agent usually represents the seller. If you want to find an agent to represent you, to protect your interests, to guide you through the process, when visiting an open house, tell the agent you already have your own representation. Actually, it would be a good idea anyway to...
The open house agent will likely still show you through the home and answer questions. Or they may politely ask you to book an appointment for a private viewing with your own agent because they may feel uncomfortable communicating with another brokerage's client. At the very least, you can expect to receive courteous customer service.
It happens, but it's rare for a listing agent to sell their own listing from an open house. However, it's considered a great way to market a home. When a visitor drops in, they may just be nosy neighbours or out for a Sunday drive, seeking decorating ideas or just looking for something to do on their day off. Plus it's human nature for people to be attracted to properties beyond their financial means. Just to see how the so-called one percent live, they'll tour open houses completely out of their price range. It's nice to dream.
An agent sometimes holds an open house simply to appease a seller, to look busy for their client. But open houses also provide an agent with an opportunity to meet and hopefully connect with buyer prospects. They hope to convert these visitors into home buyer clients. And if they fail to buy the house on open, they can sell them something else that more suits their wants, needs and financial capabilities. But the biggest problem with the open house method of finding a home is that ...
... and sometimes frustrating. And you may be exposed to pressure sales tactics. After all, agents hold open houses while hoping to sell that property for their seller client.
In an active market, especially for hot listings, during the lag time before an ad appears, someone else who was working with an agent viewed it right away because the agent was automatically informed by their search engine when the new listing was uploaded into the local MLS® system. Also, you'll likely miss many opportunities to see homes that sell quickly because they're very sharp, well priced, in a high demand area or any combination thereof. And because of a quick sale, the agent simply didn't have time to hold an open house!
If you respond to an open house advertised in the newspaper, you may find upon your arrival that there's a big sold sign on the lawn.
It's a clear case of the early bird catching the worm. If you're relying on open houses, it may be awhile before you finally buy a house.
As I said - visiting open houses is a good way to begin, but if you seriously want to buy a house, find an agent first. And have a buyer agency agreement (sometimes called a Buyer Representation Agreement) in place as early as possible.
You'll Usually Not Regret Hiring an Agent up front.
If you prefer to expand your knowledge even more, check out my book The Happy Agent. Though written to help professional realty agents improve their skills, it will also serve as a great resource for both home buyers and sellers interested in learning more about the buying and selling process - with or without an agent. It contains the sum total of the real estate knowledge, philosophies and techniques that I've accumulated, practiced and polished during a highly successful 40-year realty career.
This easy-read book, including
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help you make a thoroughly informed decision. When spending big money,
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Remember - knowledge is power.
Available virtually everywhere print and e-books are sold.
A must-read for anyone contemplating a realty career and the perfect antidote for agents seeking a more productive, less stressful direction for their own realty business.
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"An inspiring and candid tale of one man's journey to success as a real estate agent and achieving inner freedom. This book is sure to ignite the passion and holds the key to unlocking the power that lies within us all." Gina Ceci, Real Estate Lawyer